Hi all,
Did you know that communities near major media markets are often hit hardest by the collapse of local media? It may seem counterintuitive—living close to a big city should mean better media access. But as urban newsrooms downsize, nearby communities' stories, from grassroots projects to local leadership, often get sidelined, making the news only when sensational events occur.
The decline in local media results in less informed, engaged residents and reduced community cohesion. According to Bloomberg, "towns without serious local news coverage demonstrate less social cohesion, corroding any actual sense of community." In contrast, quality local journalism fosters attachment to place, higher voter turnout, and even lower municipal bond costs.
That’s why Issue Media Group created our Partner City program. Through dedicated coverage, Partner Cities receive in-depth stories that highlight small businesses, changemakers, and local leaders, reaching both local and broader audiences.
Is there something that you wish more people knew about your town? If so, get in touch. We’d love to talk.
Thanks for reading,
Hayley Roberts
Director of Strategic Partnerships
Inside IMG
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